What can a small business owner learn from the success of social media at the Olympics?
- Everyone is using social media... so it is time to join in if you haven't already made the leap.
- Social media enhances your other forms of advertising. According to NBCUniversal, television viewership is dramatically up for Olympic viewing even though you can watch the Olympics live via the internet.
- The three places to be seen during the Olympics are websites, YouTube and Twitter (is this sounding familiar?).