Dimensions for the large cover image is 851 x 315 pixels. If you upload an image that’s smaller than these dimensions, it will get stretched to this larger size.
2. Image rules
Do not put contact info, calls to action, or arrows pointing to the Like or Share button on your cover image. Contact info should go in your about section. Text can only amount to 20% or less of your image.
3. Profile picture
Your profile picture is always a square and is displayed at 125 x 125 pixels or 150 x 150 pixels, depending on the size of someone’s screen. The photo you upload must be at least 180 x 180 pixels.
4. App URLs
Custom apps all still function, including the fan-gating feature. Each tab/app still has a unique URL so you can drive traffic from inside or outside Facebook to any ‘landing page’ you wish.
5. Showcase apps
Just below your cover image, your ‘tabs’ are now displayed as apps or views. Only the first four are always on display. The very first one is always Photos and cannot be moved.
6. Custom thumbnail
You can add a custom thumbnail image to all your apps. These are great areas to get creative and add seamless branding, calls to action, and specials.
7. Milestones
You can go back in time to add business milestones on your Timeline. When you do, these will post at the right date, and go out into the news feed of your fans and create more visibility and engagement.
8. Pin posts
Any post made by the Page can be pinned the top of the wall for up to 7 days.
9. Highlight posts
You can choose to display any post made by the Page or by others as ‘double wide’ – meaning the post spreads across both columns of the Timeline. Hover over a post and click the star icon to highlight.
10. Posts by others
Posts made by others (fans and non-fans) are in a small box at the top right called Recent Posts by Others. You can scroll in this field without leaving your wall: first click ‘More Posts’ on the lower left of the box and use your mouse wheel or the vertical scroll bar. Or click ‘See All’ for a popup box.
11. Video’s, Pictures, Questions get the most views and engagement.
Engage!! Engage!! Engage!!
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